Influencer Discovery

Find creators who already speak your language.

Search the topics your customers care about. See the creators explaining them, inspect their actual posts and save a shortlist your team can act on.

Find relevant creators Open Partnerships Explore an example
Plans & setup
YouTube and TikTok teaching examples lead to a creator shortlist with source work and a Save creator action.
A customer problem + a collaboration briefCreator shortlist
01 Start with the work 02 Understand the fit 03 Keep the right people

Collaboration brief

Find the people explaining your next customer problem.

A B2B brand researches educators explaining offers and customer problems, then reviews their source posts before choosing a shortlist.

Collaboration briefConnected context

B2B creators · customer education

Name the subject, market and kind of content you need. Ask for published examples alongside the creators.
@Mysocial Ask your AI

Find business educators explaining offers and customer problems. Show relevant posts and explain each fit before I choose whom to save.

Creator shortlistExample

People explaining the problem your product solves.

Creators to consider

Source posts: explain the offer, teach the problem

People connected to relevant content, with the source posts that surfaced them.

B2B creators · customer education
A reason for the fit

Fit notes: teaching style and topic relevance

Notes on subject matter and creative approach, grounded in the available work.

B2B creators · customer education
A shortlist you can keep

Saved prospects: profiles and research links

Selected creator identities and source links saved in Partnerships for your next step.

B2B creators · customer education

Search for expertise

Show your team the reason

Continue from the shortlist

Your Mysocial workspace

The whole relationship. In one place.

Explore the product
Creator Universe See what is working in your market.

Research content around a topic, explore posts that outperform their baseline and read the audience language behind them. Save useful evidence into Ideas for your own work.

Explore Creator Universe in Product
Influencer discovery Find the creators behind the content.

Search relevant content to discover who creates it. Review their published work and available profile information, then save the creators you want to research or approach.

Explore Influencer discovery in Product

Mysocial MCP

Your context.
Your choice of AI.

Bring your content, research and relationships into the conversation.

Explore the AI connection

Make it happen

A clear next step.

Guide

How to Identify the Right Influencers for Your Brand

Read the guide Guide

Influencer Outreach: Email Templates & a Brand Playbook

Read the guide

The details

Good to know.

What do I need to get started?

External creator research requires a plan with research access and uses the available allowance. Your assistant needs a Mysocial connection.

Compare plans →Connection guides →
Can I search for an exact social handle?

Topic search finds content and its creators. Add a known channel URL directly, then check the profile status.

Are demographics or availability verified?

Search results do not verify demographics, availability or rates. Review the sources and confirm the details with the creator.

Can I manage the shortlist afterward?

Yes. Save prospects in Partnerships and keep their research, available contacts and relationship history together.

Find your next collaborator through their work.

Search a specific topic and save the creators worth a closer look.

Find relevant creators Open Partnerships